Jean Peterson Design: Elevating businesses through exceptional design and marketing

While at the American Advertising Federation’s 2010 National Conference this past June in Orlando, Lisa represented the Greater Frederick Advertising Federation (GFAF) accepting the G.D. Crain Jr. Memorial Award for Public Service after placing first in the AAF’s National Club Achievement Competition. The G.D. Crain Jr. Memorial Award for Public Service was designed to encourage high professional standards for public service advertising by AAF member clubs and a grant is provided for each first-place winner in each of the five AAF club divisions. With that in mind the judges looked for projects that effectively used advertising techniques to support local, regional and/or national programs on behalf of public interests and/or community betterment. Competing against AAF club’s across the United States, Lisa lead her Public Service Committee and the GFAF to first place, with the judges having this to say about the work:
 
"Outstanding service, creativity and execution. Nicely done on all areas of the campaigns."



"Beautifully done submission. A true testament to the creativity of volunteerism to effect change. Bravo!"
 
Serving as the GFAF’s Public Service Director, Lisa proudly accepted this prestigious award on behalf of the GFAF, the board, its members and most notably, the non-profits that Lisa and her Public Service Committee served this past year. These organizations included: Tails of Hope Sanctuary, Mission of Mercy, Hope Alive, Team Hope for Susan G. Komen for the Cure, and the year-long campaign, AnySoldier.com Care Packages. For Lisa’s tireless efforts throughout the 2009/10 year, the awarded grant money will be put towards GFAF’s 2010/11 public service efforts.

Jean Peterson Design has been honored with 3 Graphic Design USA Awards. The sites include Canapes Catering, Hope Alive, and our very own JPD site.

The national competition celebrates the power of a well-designed site to attract audiences, communicate information, generate engagement and response, and market products and services.

We went up against the big guys and won! Two of our entries, at the local level of the National ADDY Competition, won at the District level. The entries that won were the seasonal newsletter for the Frederick County Public Libraries and a website for Canapes Catering.

The largest and most representative competition in advertising, the American Advertising Awards honors creative excellence.

The District Two ADDY Awards are the second of a three-tier, international competition conducted by the American Advertising Federation. District Two is comprised of Maryland, the Distrcit of Columbia, Pennsylvania, New Jersey and New York.

"We are truely honored to be recognized among our peers in the northeast," said Jean Peterson.

Frederick Magazine named Lisa Gorham a "2010 Person to Watch" for her public service projects coordinated through the Greater Frederick Advertising Federation. Lisa has volunteered countless hours for local and national non-profits such as Tails for Hope Sanctuary, Mission of Mercy, AnySoldier.com, Hope Alive and Team Hope. She has single-handedly coordinated efforts to send more than 125 care packages to soldiers serving overseas. A native of Canada, Frederick is lucky to have such a giving member in its community.

Jean Peterson Design captured seven awards at the American Advertising Awards Competition held by the Greater Frederick Advertising Federation (GFAF).  Among their seven wins was the coveted Best of Show Award for the Frederick County Public Libraries newsletter.

Two of their seven awards were received for interactive entries–Canapes Catering and Hope Alive’s websites. Other JPD wins include Kahley Marketing and Events logo, Black Rock Center for the Arts season brochure, and Fredericktowne Players Night Watch poster.

The largest and most representative competition in advertising, the American Advertising Awards honors creative excellence.

The GFAF ADDY Awards are the first of a three-tier, international competition conducted by the American Advertising Federation.

 “It’s a great honor to have our work recognized among top peers in the advertising industry,” say Peterson. “We are delighted to have received this recognition.”

The April Issue of Smart Company Magazine names the Jean Peterson Design website as the best business-to-business site in its Annual Best of the Web 2010 Competition.

The new site was part of a comprehensive overhaul in 2009 of all JPD marketing materials. It was a painstaking process but it has paid off greatly. And, we are excited to be recongized by the business community in this way.

Jean Peterson recently joined the Board of Directors for the Frederick Chamber of Commerce. Jean Peterson Design has been an active Chamber member, with both Jean and Emily graduating from Leadership Frederick County.

Emily will be speaking at the Frederick Chamber's New Media and Technology Conference on Friday, February 19. Emily and colleague, Kevin Bruce produced an experimental online game utilizing multiple social media tools. They will discuss their successes and failures and how you can do something similar for your clients.

Trio: Bound by The Arts, features painting by close friends, Jean, John Connors and Scott Grove. Each artist has supported the local cultural arts community in Frederick and will display paintings related to the arts.

Trio: Bound by the Arts will be exhibited in the foyer and main dining room of VOLT restaurant through January 2, 2010 at 228 N. Market Street in historic downtown Frederick, MD. The opening reception will take place on Sat., Dec. 5, 3:30-5:30pm.

Erin Tinney recently joined the design team at Jean Peterson Design. Get to know Erin by checking out her bio page.